{"product_id":"ivory-floral-medallion-hand-tufted-wool-runner","title":"Ivory Floral Medallion Hand-Tufted Wool Runner","description":"\u003cp\u003eIvory Floral Medallion Hand-Tufted Wool Runner is crafted for those who want a heirloom-quality touch underfoot. Skilled artisans hand-tuft dense New Zealand wool through a canvas backing, one row at a time, to create this richly detailed floral medallion design in ivory, red, blue and tan — a runner made to be walked on for years.\u003c\/p\u003e\n\u003ch4\u003eProduct Details\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eMaterial: New Zealand Wool\u003c\/li\u003e\n\u003cli\u003eConstruction: Hand-Tufted\u003c\/li\u003e\n\u003cli\u003ePile Height: Approx. 0.5–0.75 inch, dense cut pile\u003c\/li\u003e\n\u003cli\u003eColor: Ivory, Red, Blue, Tan\u003c\/li\u003e\n\u003cli\u003ePattern: Floral Medallion\u003c\/li\u003e\n\u003cli\u003eShape: Runner\u003c\/li\u003e\n\u003cli\u003eTexture: Dense, plush, cushioned underfoot\u003c\/li\u003e\n\u003cli\u003eMade in: Bhadohi, Uttar Pradesh, India\u003c\/li\u003e\n\u003cli\u003eCustomization: Custom sizes available on request\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHand-tufted wool pile offers a dense, cushioned feel that holds its shape over time\u003c\/li\u003e\n\u003cli\u003eIntricate floral medallion pattern brings an artisanal, heirloom character to any space\u003c\/li\u003e\n\u003cli\u003eWool's natural resilience and stain resistance make it a practical everyday choice\u003c\/li\u003e\n\u003cli\u003eHelps dampen sound and insulate cold flooring\u003c\/li\u003e\n\u003cli\u003eHypoallergenic and naturally moisture-regulating\u003c\/li\u003e\n\u003cli\u003eA more refined alternative to machine-made runners\u003c\/li\u003e\n\u003cli\u003eAvailable in a wide range of lengths\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003ePerfect For\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHallway:\u003c\/strong\u003e A refined, detailed pattern that elevates a long walkway.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEntryway:\u003c\/strong\u003e A statement welcome with heirloom-quality craftsmanship.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStaircase:\u003c\/strong\u003e Dense wool pile that holds up well to daily footsteps.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBedside:\u003c\/strong\u003e A soft, warm landing spot first thing in the morning.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eRug Care\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eVacuum regularly on a suction-only setting, without a beater bar, to protect the tufted pile.\u003c\/li\u003e\n\u003cli\u003eBlot spills immediately with a clean, dry cloth — avoid rubbing.\u003c\/li\u003e\n\u003cli\u003eUse a rug pad underneath to prevent slipping and extend its lifespan.\u003c\/li\u003e\n\u003cli\u003eSome initial shedding is normal for wool pile and settles with regular vacuuming.\u003c\/li\u003e\n\u003cli\u003eKeep away from excessive moisture; professional cleaning recommended for deep stains.\u003c\/li\u003e\n\u003cli\u003eKeep away from prolonged direct sunlight.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eQ: What does \"hand-tufted\" mean?\u003c\/strong\u003e\u003cbr\u003eSkilled artisans use a tufting gun to punch wool yarn through a canvas backing by hand, row by row, then finish and trim the pile. It's a handmade construction that allows for detailed patterns like this floral medallion design.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: Why choose wool over a synthetic pile?\u003c\/strong\u003e\u003cbr\u003eWool is naturally resilient, stain-resistant and hypoallergenic. Its fibres bounce back after being compressed, so the rug holds its shape and look even with daily footsteps.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: Does this rug shed?\u003c\/strong\u003e\u003cbr\u003eSome initial shedding is normal for hand-tufted wool rugs and settles down after a few months of regular vacuuming.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: Is it suitable for a staircase or busy hallway?\u003c\/strong\u003e\u003cbr\u003eYes — the dense wool pile is built to hold up well underfoot, though we still recommend a rug pad for grip and extra cushioning on stairs.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: How do I clean spills?\u003c\/strong\u003e\u003cbr\u003eBlot immediately with a clean, dry cloth. Avoid rubbing, and use professional cleaning for deeper stains.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: Can I get a custom length?\u003c\/strong\u003e\u003cbr\u003eYes, just share your preferred dimensions and we'll have it made to order.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ: How long does delivery take?\u003c\/strong\u003e\u003cbr\u003eReady-to-ship sizes: 12–15 days. Custom sizes: 25–35 days.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExplore more:\u003c\/strong\u003e \u003ca href=\"\/collections\/runner-tufted-carpets\"\u003ehand tufted runners\u003c\/a\u003e, \u003ca href=\"\/collections\/floral-carpets\"\u003efloral carpets\u003c\/a\u003e, \u003ca href=\"\/collections\/living-room\"\u003eliving room rugs\u003c\/a\u003e, \u003ca href=\"\/pages\/rug-size-guide\"\u003eRug Size Guide\u003c\/a\u003e and \u003ca href=\"\/blogs\/news\/rugs-for-bedroom\"\u003ebedroom rug guide\u003c\/a\u003e.\u003c\/p\u003e","brand":"Carpet Emporio","offers":[{"title":"2x6 \/ New Zealand Wool","offer_id":44184935596125,"sku":null,"price":4199.0,"currency_code":"INR","in_stock":true},{"title":"2x8 \/ New Zealand Wool","offer_id":44184935628893,"sku":null,"price":5599.0,"currency_code":"INR","in_stock":true},{"title":"2x10 \/ New Zealand Wool","offer_id":44184935661661,"sku":null,"price":6999.0,"currency_code":"INR","in_stock":true},{"title":"2x12 \/ New Zealand Wool","offer_id":44184935694429,"sku":null,"price":8399.0,"currency_code":"INR","in_stock":true},{"title":"2x14 \/ New Zealand Wool","offer_id":44184935727197,"sku":null,"price":9799.0,"currency_code":"INR","in_stock":true},{"title":"2x16 \/ New Zealand Wool","offer_id":44184935759965,"sku":null,"price":11199.0,"currency_code":"INR","in_stock":true},{"title":"2x18 \/ New Zealand Wool","offer_id":44184935792733,"sku":null,"price":12599.0,"currency_code":"INR","in_stock":true},{"title":"2x20 \/ New Zealand Wool","offer_id":44184935825501,"sku":null,"price":13999.0,"currency_code":"INR","in_stock":true},{"title":"3x6 \/ New Zealand Wool","offer_id":43688329871453,"sku":null,"price":6299.0,"currency_code":"INR","in_stock":true},{"title":"3x8 \/ New Zealand Wool","offer_id":43688329904221,"sku":null,"price":8399.0,"currency_code":"INR","in_stock":true},{"title":"3x10 \/ New Zealand Wool","offer_id":43688329936989,"sku":null,"price":10499.0,"currency_code":"INR","in_stock":true},{"title":"3x12 \/ New Zealand Wool","offer_id":43688329969757,"sku":null,"price":12599.0,"currency_code":"INR","in_stock":true},{"title":"3x14 \/ New Zealand Wool","offer_id":43688330002525,"sku":null,"price":14699.0,"currency_code":"INR","in_stock":true},{"title":"3x16 \/ New Zealand Wool","offer_id":43688330035293,"sku":null,"price":16799.0,"currency_code":"INR","in_stock":true},{"title":"3x18 \/ New Zealand Wool","offer_id":43688330068061,"sku":null,"price":18899.0,"currency_code":"INR","in_stock":true},{"title":"3x20 \/ New Zealand Wool","offer_id":43688330100829,"sku":null,"price":20999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0684\/3256\/0221\/files\/designer-rugs-house-of-heras-Morning-Flowers-lo-01-wr-_jpg.jpg?v=1759513938","url":"https:\/\/carpetemporio.com\/products\/ivory-floral-medallion-hand-tufted-wool-runner","provider":"CARPET EMPORIO","version":"1.0","type":"link"}