

Draven Floral is a bold pop-art rug, oversized daisy blooms in blush pink, burnt orange and berry filling the field with playful, retro energy.
Product Details
- Construction: Hand Tufted
- Material: 100% New Zealand Wool
- Colour: Blush Pink, Burnt Orange, Berry, Mustard
- Pattern: Oversized retro floral
- Style: Retro/Vintage, Contemporary
- Made in: Bhadohi, Uttar Pradesh, India
Draven Floral scales a single daisy motif up until it fills the entire field, overlapping petals in blush pink, burnt orange, berry and mustard with dark centres and striped accent details. The oversized, flattened flower shapes draw on 1960s pop-art florals rather than a delicate botanical print, giving the rug real presence and colour. Hand tufted with a dense, even pile, Draven Floral works as a joyful, maximalist statement in a room built around simple furniture.
Frequently Asked Questions
What is a hand-tufted rug, and how is it made?
Wool is punched through a stretched canvas backing by hand using a tufting gun, following a pre-drawn design. A layer of latex is applied underneath to lock the fibres in place, then a fabric backing is added for stability.
Why are the flowers so oversized?
Scaling the daisy motif up to fill the whole field, rather than repeating a small floral print, gives the rug a bold, pop-art quality inspired by 1960s textile design.
Is shedding normal on a new hand-tufted rug?
Yes - some loose fibre shedding in the first few months is normal for wool pile and settles down with regular vacuuming.
How do I clean and maintain it?
Vacuum on suction only, without a rotating brush or beater bar. Blot spills immediately with a dry cloth rather than rubbing, avoid harsh chemicals, and bring in a professional cleaner periodically.
What is the pile material?
100% New Zealand wool.
Which room suits this rug best?
Living rooms and dining rooms - the bold floral pattern works best as a joyful statement against simple furniture.
Explore more: hand tufted carpets, floral carpets, living room rugs, Rug Size Guide and hand tufted vs hand knotted guide.
Our average delivery time is 12–15 days.
Please note that some carpets are made to order, and in such cases, delivery may take 25–35 days.
Once your order is dispatched, you will receive a tracking number to monitor the shipment.
Orders can be cancelled within 24 hours of purchase or before dispatch, whichever comes first.
After this period, we may not be able to accommodate cancellation requests, as the production or shipping process will have already started.
Returns will be accepted for up to 10 days of Customer’s receipt or tracking number on unworn items. You, as a Customer, are obliged to inform us via email before you return the item, only in the case of:
– Received the wrong item.
– Item arrived not as expected (ie. damaged packaging).
– Item had defects.
– Over delivery time.
– The shipper does not allow the goods to be inspected before payment.
The returned product(s) must be in the original packaging, safety wrapped, undamaged and unworn. This means that the item(s) must be safely packed in a carton box for protection during transport, possibly the same carton used to ship to you as a customer.
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