

Strata is a wool and viscose hand-tufted rug that layers organic, sage-green terrain shapes over a precise black-and-cream linear maze — two contrasting textures and finishes meeting along a jagged, hand-drawn edge.
Product Details
- Construction: Hand Tufted
- Material: New Zealand Wool & Viscose
- Colour: Multicolor (Black, Cream, Sage)
- Pattern: Organic terrain over linear maze
- Style: Modern, Abstract
- Made in: Bhadohi, Uttar Pradesh, India
Strata gets its name from the way it reads like geological layers — sage-green, viscose-sheened bands cutting diagonally across a precise wool maze of concentric black-and-cream lines. The viscose sections catch the light differently from the matte wool ground, so the "terrain" shapes have a subtle sheen that sets them apart from the graphic linework beneath. It's a considered pairing of two very different rug-making textures in one piece. Hand tufted with a dense, even pile, Strata works as a bold, textural statement.
Frequently Asked Questions
What is a hand-tufted rug, and how is it made?
Wool is punched through a stretched canvas backing by hand using a tufting gun, following a pre-drawn design. A layer of latex is applied underneath to lock the fibres in place, then a fabric backing is added for stability.
Why does part of the rug look shinier than the rest?
The sage-green terrain sections are tufted in viscose, which has a natural sheen, while the black-and-cream maze pattern is tufted in matte wool — the contrast is intentional.
Is shedding normal on a new hand-tufted rug?
Yes — some loose fibre shedding in the first few months is normal and settles down with regular vacuuming.
How do I clean and maintain it?
Vacuum on suction only, without a rotating brush or beater bar. Blot spills immediately with a dry cloth rather than rubbing, avoid harsh chemicals, and bring in a professional cleaner periodically.
What is the pile material?
A wool and viscose blend — wool for the linear maze pattern, viscose for the sheened terrain sections.
Which room suits this rug best?
Living rooms and studies with simple, uncluttered furniture — the bold graphic pattern works best as the room's focal point.
Explore more: hand tufted carpets, living room rugs, Rug Size Guide and hand tufted vs hand knotted guide.
Our average delivery time is 12–15 days.
Please note that some carpets are made to order, and in such cases, delivery may take 25–35 days.
Once your order is dispatched, you will receive a tracking number to monitor the shipment.
Orders can be cancelled within 24 hours of purchase or before dispatch, whichever comes first.
After this period, we may not be able to accommodate cancellation requests, as the production or shipping process will have already started.
Returns will be accepted for up to 10 days of Customer’s receipt or tracking number on unworn items. You, as a Customer, are obliged to inform us via email before you return the item, only in the case of:
– Received the wrong item.
– Item arrived not as expected (ie. damaged packaging).
– Item had defects.
– Over delivery time.
– The shipper does not allow the goods to be inspected before payment.
The returned product(s) must be in the original packaging, safety wrapped, undamaged and unworn. This means that the item(s) must be safely packed in a carton box for protection during transport, possibly the same carton used to ship to you as a customer.
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